Trash Talk by Pepsi at Super Bowl LVI

Trash Talk by Pepsi at Super Bowl LVI

Last year the All Aces Promotional Staffing team partnered up with Canopy to successfully put on the Pepsi TrashTalk 2022 Superbowl activation in Los Angeles, CA. This experience was designed to educate fans on the difference between recycling and trash, and show them how exciting and rewarding it can be when you do it with Olyns, the recycling machines of the future. This was the perfect chance and exciting opportunity to reach thousands of visitors near and far and give them the chance to interact with the technology and understand the importance of recycling. The team was in charge of scanning guests’ NFC cards every time they recycled a bottle, prize giveaways and generating fan excitement around the activation! Our staff created excitement throughout the weekend, grabbing fans walking by and encouraging them to play the game or recycle their bottles while getting a chance to win the drawing of a $50 gift card every 30 min. The nonstop fan interaction and staff excitement kept the lines longs but flowing smoothly throughout each day.

The excitement over potentially winning an autographed football or 2 tickets to next year’s game kept them coming back all weekend! Our team was so proud to say they successfully helped get over 7,000 bottles recycled, distributed more than 100 NFL Shop gift cards, and left a lasting impression on the importance of recycling on thousands of attendees!